I'm Fernando, a Senior iOS Design Engineer with a passion for building quality products and experiences.

I've worked at companies like BeReal, VSCO, and Microsoft, and I've self-published over 14 apps, including Lotería ¡Cántamelas!, ranking #56 in App Store México with over 600K downloads.

Experience

Founder — iOS

Forma Labs from Jun '24 - Present

  • Developed ¡Cántamelas! Online end-to-end and deployed to TestFlight

  • Firebase integration for live multiplayer support, auth, live reactions, push notifications

  • In-game store with rotating DLCs with in-app purchase integration and subscriptions

  • Entire UX design of all user flows including game controls, streamlined multiplayer flows

  • Developed Aidly end-to-end and published to App Store

  • Shipped AI-powered iOS features like personalized aides with walkie-talkie voice integration

  • RevenueCat integration for subscriptions/entitlements, and paywalls

  • Developed ¡Cántamelas! (V1) and published to the App Store

  • Amassed over 600K downloads on the App Store

  • Reached #56 in the App Store in Mexico

Senior iOS Design Engineer

— BeReal Labs

BeReal from Feb '24 - July '24

  • Developed explorative multi-camera prototypes for the BeReal moment capture for BeReal Labs

  • Worked closely with executive, and design teams to fast-track explorative SwiftUI MVPs

  • Implemented new features in SwiftUI related to BeReal moment and feed on tight deadlines

  • Worked with design, product to make improvements to feed, suggestions, and content rendering

  • Rolled out MVP prototypes to users, making iterative improvements with research and design

  • Worked on ambitious tech stack including SwiftUI, Async/Await, Combine, SwiftData, and more

Senior iOS Engineer

— VSCO

VSCO from Aug '21 - Feb '24

  • Responsible for leading the VSCO Pro Membership rollout on the iOS Membership team

  • Worked with Swift, and MVVM to implement and maintain new features consistently

  • Implemented and maintained user onboarding flow aligning to our delightful-30-days vision

  • Continuously worked with product and design on implementing new features on a quarterly basis

  • Communicated with entire iOS team about architecture decisions on a recurring basis

  • Consistently integrated best known practices into the development of new features

  • Led UX initiatives like VSCO Reimagine, presenting entire app redesigns to executive team

iOS UX Engineer

— Microsoft Teams

Microsoft from Jan '18 - Aug '21

Aquent (staffing agency) from Aug '17 - Jan '18

Aquent (agency) from Aug '17 - Jan '18

  • Responsible for implementing entire app redesign with support for Dark Mode

  • Awarded special award as part of the initial design overhaul for the Teams iOS app

  • Consistently integrated fluid experiences throughout the Teams iOS app

  • Worked closely with design, product, and research to implement new features

  • Proactively worked with design, and engineering to align on larger visions

  • Led implementation of Chat Reactions with support for Lottie animations in collab with Motion

  • Wrote clean and reusable code while uprooting unscalable experiences

  • Refactored legacy code in Chat, Activity, Meetings, and more with scalable and sustainable code

iOS Developer / Team Leader

Infodat Inc from Jan '17 - Aug '17

  • Maintained efficient, two-week sprint workflow with my team while adhering to client requests

  • Developed iOS MVPs by writing well-rounded, clean, concise code meant to be scalable

  • Designed UX for iOS and Android MVPs, logos, themes, website UX and other resources

  • Integrated RESTful APIs in iOS MVPs and apps while maintaining a clean structure and fluid UX

  • Responsible for leading engineering team while maintaining strict guidelines and deadlines